Accra: The Greater Accra Regional Director of the Ghana Tourism Authority, Mr. Alexander Nketiah, has advocated for the establishment of a wine industry in Ghana. Speaking at the launch of Martin B Wines during this year's Valentine's Day celebrations, he highlighted the growing importation of wines from other countries and the increasing interest among Ghanaians in wine consumption.
According to Ghana News Agency, Martin B Wines, which come in varieties such as Red Blend, Sweet Sparkling White, Reserve Pinotage, and Cabernet Sauvignon, is produced in South Africa. However, Mr. Nketiah expressed a strong desire for Ghana to move beyond importing wines and start producing its own. He noted that while the South African wines are of great quality, his wish is for them to be produced in Ghana. He emphasized the potential for grape cultivation in mountainous regions like Aburi, Amedzofe, and Abetifi, where research has shown that grapes can thrive.
Mr. Nketiah called on importers and investors to consider investing in grape farming to improve varieties that can be grown on a commercial scale. He highlighted the potential benefits of establishing a wine industry, including job creation for the unemployed youth through a value chain that includes grape farming, wine production, packaging, and distribution.
The Chief Executive Officer of MB Ventures, importers of Martin B Wines, Ms. Mavies Boakye, revealed that the company had a long-term vision to produce wines in Ghana. She noted that Ghana's vast arable lands could be capitalized on to start production and create employment for the youth. She further explained that Martin B Wines was launched on Valentine's Day to celebrate the uniqueness of love and provide a premium yet accessible option for all social gatherings.
While advocating for the growth of Ghana's wine industry, both Mr. Nketiah and Ms. Boakye advised against irresponsible drinking and encouraged consumers to drink in moderation and avoid drink driving.
